Paid
ADVERTISING
Most people understand paid advertising as pay-per-click (PPC).
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically.Search engine advertising is one of the most popular forms of PPC. It allows advertisers to bid for ad placement in a search engine’s sponsored links when someone searches on a keyword that is related to their business offering.PPC includes Google AdWords, Facebook and Twitter advertising among other social and digital platforms. These ads as then shown to your defined audience and as the name suggests, you pay per click you get.
Paid gives you faster results.
With paid advertising, you are guaranteed to reach a defined audience and can utilise your content to elevate your brand with specific targeting and obtain more qualified leads.
Brief process of our pay per click campaign:
Our pay-per-click (PPC) management service includes the following components:
- PPC search campaign strategy
- Keyword research and selection
- Ad creative development
- Campaign set-up
- Bid management and ROI tracking
- Landing page optimization and development
- Campaign management and analysis